Say hello to shampoo the superfood way when you use Cantu Avocado Hydrating Shampoo. Enriched with avocado and shea butter, this formula is perfect for infusing your hair with all the nutrients it needs to feel soft, healthy, and hydrated. Enjoy less frizz, smoother strands, and less breakage when you lather your hair with this gentle and nutrient-dense blend of ingredients. Our shampoo focuses on both cleansing and hydrating dry, brittle strands so you can feel as confident as possible. We crafted this shampoo uniquely for curly, coily, and wavy hair, and without harsh ingredients such as mineral oil, sulfates, parabens, silicones, phthalates, paraffin, or propylene glycol.

• AVOCADO & SHEA BUTTER: duo of hydrating natural ingredients removes build-up and moisturizes scalp
• NO HARSH INGREDIENTS: free from mineral oil, sulfates, parabens, silicones, phthalates, paraffin, or propylene glycol
• LESS FRIZZ & BREAKAGE: gentle formula helps to smooth strands and prevent breakage
• MOISTURIZE & SOFTEN: perfect for nourishing and softening dry, brittle hair
• UNIQUE FORMULA: sulfate-free formula of pure shea butter, and avocado oil infuses hair with nutrients